Strategic Management: Concepts and Cases: Competitiveness and Globalization (12th Edition)

Introduce your students to strategic management with the market-leading textbook, Strategic Management: Concepts and Cases: Competitiveness and Globalization 12th edition (PDF) that sets the standard for the course area. Written by respected scholars who have taught strategic management at all educational levels, Hitt, Ireland, and Hoskisson’s latest 12th edition provides a thoroughly practical, yet an intellectually rich analysis of strategic management. The classic industrial organization model is combined with a resource-based view of the firm to provide college students with a complete understanding of how today’s businesses establish competitive advantages and create value for all the stakeholders. Cutting-edge research is presented with a strong worldwide focus, featuring more than 500 established and emerging companies. All-new opening cases introduce mini-cases and chapter concepts offer new contexts of studying.

978-1305502147

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